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Screen Currency 2026: Understanding the value of Australian screen and games
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Insights Overview
This report summarises Screen Currency’s key findings and explores interactions in screen and games ecosystems. It surfaces what local and global audiences value in engagement with screen and games content, what they are watching and playing, and the drivers of those choices. It summarises industry dynamics that are shaping engagement and how they impact local production, access and discoverability of local content and its economic outcomes.
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Audience Insights
This report focuses on the social and cultural value of Australian screen and games from the perspective of local viewers and game players. It draws on a wide range of research methods to explore what these audiences are doing and why, what they think about local content and what does for them in their daily lives.
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Industry Insights
This report maps contemporary Australian screen and games industry value chains and reveals the dynamics, tensions and areas of opportunity in a landscape undergoing significant change. New data and sector perspectives have generated insights around the strengths and challenges of local content production and how it can continue to reach audiences in a global digital media environment.
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Economic Insights
This report is a trend analysis of the economic characteristics of Australia’s screen and games industries. It builds an evidence base of the size and impact of these sectors and how they have been affected by industrial and technological changes. It includes analysis of screen and games’ contribution to the nation’s economy, the size and characteristics of the workforce, and analysis of production trends by content type and exports data.
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Global Insights
This report covers new research into the reception of Australian screen and games in key global markets, and the impacts and spillovers generated by these forms of international exchange and engagement. It provides an evidence base for the many global impacts Australia’s screen and games production and distribution – including how much our neighbours and partners know and understand of contemporary Australia, their perceptions of our creativity, skills and culture, and how that can lead to greater connection, tourism and trade.
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News
Stay up-to-date with the latest screen industry news, funding announcements and opportunities from Screen Australia.
The inside scoop on attention-grabbing market assets from those in the know
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Screen Australia funds games projects in every state and territory as Screen Currency 2026 points to sector growth
Screen Australia has today announced over $2.1 million in games funding across 41 projects that showcase the depth of talent…
Applications open for Future Leaders Delegation to BitSummit 2027
Applications are open for Screen Australia’s annual Future Leaders Delegation. Designed to support early-to-mid career gamemakers, this program will fund…
Fraudulent communications purportedly from Screen Australia
Screen Australia is aware of scam attempts involving fake emails and promotional materials that falsely claim to be from our…
Insights and Trends
Explore research, data and submissions for insights into Australia’s screen industry and audience trends. Learn more about festivals and markets, Australian success stories, and sales and distribution support.
First Nations Funding
Explore funding opportunities that support First Nations storytellers and businesses to develop and tell their own powerful, original screen stories.
Official Co-productions
Discover how Australia’s Official Co-production program helps producers collaborate with international partners to create distinctive global screen stories.
Games Funding
Explore funding opportunities that elevate games and gamemakers nationwide to create uniquely authentic stories and worlds.
The Screen Guide
Discover Australian stories anytime, anywhere with our comprehensive guide to screen titles and games, including cast, crew, production company and sales agent details.