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  3. New Corporate Plan marks next chapter in Screen Australia’s strategic evolution

New Corporate Plan marks next chapter in Screen Australia’s strategic evolution

28 August 2025
Corporate Plan
Corporate Plan

Screen Australia has released its Corporate Plan 2025-2029, detailing the Board’s new direction as an efficient, effective and future-focused organisation, helping practitioners seize new opportunities in the modern screen landscape.

The document details how Screen Australia will deliver on its renewed purpose by assigning 10 priorities, 12 deliverables and accountable KPIs to its five strategic pillars.

Screen Australia CEO Deirdre Brennan said, “As the Australian screen industry continues to face rapid disruption, there is a responsibility for the agency to help navigate that change. The economic and social contribution of the sector is undeniable – with Australia’s talent, creativity and ability to collaborate, I am confident that the sector will continue to be resilient.”

“Our newly shaped Corporate Plan reflects the agency’s ambition to transform today’s challenges into future opportunities and long-term growth. It also evolves Screen Australia’s accountability through reconceptualised measures, ensuring our programs and services deliver on our purpose.”  

Screen Australia’s approach is driven by key operational principles:

  • Data-driven, outcome-focused decision making that emphases impact and effectiveness over volume of activity.
  • Audience-first, platform-agnostic funding to support projects with clear, measurable audience connection.
  • High-impact investments delivered through streamlined, efficient funding pathways.
  • Enterprise sustainability by backing screen businesses and creative talent, not just individual projects.
  • Stronger industry alignment through collaboration, shared objectives and transparent communication.

The full Corporate Plan 2025-2029, including details about each of the five strategic pillars, can be found here.

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