Encouraging ambitious and innovative development projects and/or innovative business initiatives, including the development of new models for financing, producing and distributing Australian screen content
Enterprise Industry is focused on providing broader industry benefits by:
- resourcing ambitious and innovative development programs aimed at capitalising on the talents of experienced Australian writers, directors and creative producers, and delivering high-quality, original, market-ready scripts (for film, television or online)
- supporting activities that not only develop a company’s own business but also advance the capacity of the industry as a whole.
Examples of initiatives delivered by previous recipients of Enterprise funding include:
- Playmaker Media launched the Scribe Initiative for writers in 2011, an Australian showrunner development program. Projects coming out of the program to date include two series of House Husbands and Love Child and the ABC political thriller The Code
- Robert Connolly’s Arenamedia (Paper Planes) will advance its Cinema Plus distribution model and develop new finance models for screen projects.
- Ludo Studio, an International EMMY® Award-winning creative studio that produces original stories and innovative formats across all platforms will expand their business, build on international alliances and extend a multiplatform development initiative called The Social Circle.
- Media Stockade will diversify revenue streams with additional distribution initiatives through a new non-theatrical distribution arm called The Doco Club and will develop an impact and outreach consultancy.
- Brindle Films aims to make their company ‘Top Dog in the Territory’ through developing market-ready scripts for film, television and online delivery and mentoring emerging NT producers, writers and directors
What are the program objectives?
Funding through Enterprise Industry aims to:
- provide intensive development opportunities for content creators, develop scripts ready for production financing or further market development
- support projects with high potential for audience engagement and enhance the industry’s ability to respond to evolving audience behaviours and apply innovative methods enabling Australian content to reach audiences
- significantly advance the exploration of new or alternative finance sources and markets for Australian screen content
- increase the size of the overall market for Australian screen production or distribution, including through domestic and international collaborations.
- Applications to the program could include proposals which:
- identify and develop Australian creative talent, strengthening the pool of experienced Australian writers, directors and creative producers
- draw on international resources to help develop Australian storytellers and harness opportunities to profile Australian writing talent domestically and internationally
- harness new domestic or international sources of finance or markets for Australian screen content (collaborations or co-productions, branded entertainment, finance sources specific to the target audience)
- assist Australian producers to identify and engage with the widest possible audience for their content (digital extensions, event-driven marketing and audience-building through social media)
- assist Australian producers to generate revenue from both conventional and new digital modes of distribution (new business models, data analysis) and apply innovative approaches to the financing, production and distribution of professional screen content across any platform.
Enterprise Industry will fund a diverse range of companies with a variety of budgets and projects. The program will support the best proposals addressing the objectives of the program, with funding levels appropriate to the scale of the activity and supported by a budget.
Applicants for Screen Australia’s Enterprise Industry program will be expected to identify measurable KPIs that demonstrate at least one of the objectives outlined below:
- an increase in the development of high-quality audience-focused scripts and projects which progress to production and release; and/or
- increased opportunities for Australian content to generate audience engagement; and/or
- enhanced scope for generation of finance and revenue for Australian screen content.
What funding is available?
Enterprise Industry will offer funding to deliver diverse initiatives costing between $100,000 and $400,000 over a maximum of two years Screen Australia will consider support for projects across this entire budget range.
Are you a target applicant?
Applicants for Enterprise Industry may be:
- production or non-production entities
- new companies and alliances with unique propositions and a demonstrated capacity to grow established companies proposing initiatives that would not be undertaken in their normal course of business
- collaborations between companies, including with international partners.
Who can apply?
An application must first meet the following eligibility criteria in order to be competitively assessed for funding through this program.
The applicant company must:
- meet the General Eligibility requirements set out in Screen Australia’s Terms of Trade, including the requirement to be incorporated and carrying on business in Australia, and have its central management and control in Australia
- include at least one company director with a minimum of five years of relevant participation in the media and entertainment industry
- demonstrate a commitment to contribute financially to the delivery of the proposal.
Recipients of funding under previous Enterprise programs (excluding Enterprise Industry, Stories and Growth) are eligible to apply and, if successful, must fully acquit any loan repayments. Recipients of funding under Enterprise People are also eligible. Companies receiving funding through the Gender Matters: Brilliant Careers initiative will only be eligible to apply for new proposals
Application process and materials
There will be a two-stage application process.
Using the Online Application Portal accessed via the Screen Australia website you must first submit an Expression of Interest (EOI) setting out company details and the amount requested, along with:
- a written proposal (a maximum of three to five single-sided pages) outlining:
- the objectives and strategy and company’s strengths in delivering it,
- your company’s financial contribution to the strategy,
- how you will measure its success,
- a current ASIC company extract (no more than three months old)
- [highly recommended but optional] a pitch to camera, maximum length three minutes, summarising the proposal and its relevance to the Enterprise Industry program.
Screen Australia recommends that applicants be strategic about the amount and length of material they include in their application.
Only EOIs submitted by the nominated deadline will be considered – no extensions will be granted. Please note we will not accept any additional materials after this deadline date nor will we accept documents which exceed specified limits.
If your project is shortlisted, you will be invited to submit a complete application together with further supporting material via the Online Application Portal, including:
- A concise business plan (maximum 10–12 single sided pages) which outlines the strengths of the proposal including:
- the strategy for the delivery of the initiative, including a timeline and how your company will incorporate the proposal into its activities and how it fits with the company’s strategic direction,
- a market analysis and the rationale for the initiative,
- how the proposal addresses the objectives of the program,
- details of any other sources of funding in addition to that sought from Screen Australia,
- details of any partners, collaborators or service providers,
- any other information that is relevant.
- a one-page budget (outlining the main budgeted costs per project or activity such as fees, marketing, travel) and breaking down the Screen Australia and company contribution
- key performance indicators (KPIs) appropriate to your proposal
- a brief history of your company, and a description of its present position in the industry, including a summary of relevant credits or achievements.
You will have three weeks to submit this material; otherwise your application will be deemed ineligible.
Screen Australia reserves the right to request additional information, such as company financial statements.
Applications will be considered by a committee of Screen Australia executives. External industry assessors may be engaged where relevant.
Stage 1: Shortlisting
Eligible Expressions of Interest will be shortlisted against the following criteria:
- the quality of the proposal, including its level of innovation combined with a realistic rationale
- the relevance of the proposal to the objectives of the program
- the viability of the proposal in light of the company’s capabilities and financial contribution.
Stage 2: Final decision
Shortlisted applications will be considered against the following criteria:
- the quality of the proposal including its level of innovation combined with a realistic rationale
- the relevance of the proposal to the objectives of the program
- the skills and experience of the applicant, including any external partners, collaborators or service providers, and their capacity to undertake the proposal
- the viability of the budget and timeline
- the applicant’s commitment as demonstrated by the level of resources and/or funds allocated to the proposal by the applicant
- demonstration that the proposal could not be undertaken without Screen Australia support.
- the extent to which the proposal will enhance the ongoing viability of the company and/or the screen sector beyond the funding provided.
The above criteria are equally weighted.
Other factors, including availability of funds, diversity of proposals and the gender and cultural diversity of the team may also influence Screen Australia’s funding decisions.
All other things being equal, Screen Australia may prioritise proposals that have a lower ask of Screen Australia funds as a proportion of overall budget.
Screen Australia will advise applicants in writing of the outcome of the shortlisting process and final decision. Decisions on applications are final.
Terms of funding
Funding will be provided as a grant.
Progress against agreed KPIs will be reviewed six-monthly, and ongoing payments under the Enterprise Agreement will be subject to satisfactory performance and reporting.
As set out in its Terms of Trade, Screen Australia requires all successful applicants to act fairly and reasonably towards all third parties participating in their projects. For first time initiatives, where there are no precedents, successful applicants must consult with the appropriate Guilds and industry organisations to ensure that their proposed Terms and Conditions are in line with industry standards.
Successful applicants to Enterprise Industry will be eligible to apply for other forms of Screen Australia funding. However, Screen Australia may not prioritise applications for other programs where the funding is for similar activities or initiatives to those supported under this program.
Recipients may be asked to provide material for case studies, program evaluation and/or participate in seminars or workshops to share their knowledge and experience.