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In the archive
free-to-air Television

Television ratings in each market, 6 pm to midnight, metropolitan and aggregated regional in 2000, metropolitan 2001–2009


Network viewing shares typically differ from market to market. In 2009, the commercial broadcasters’ share was highest in Melbourne and Brisbane, while lowest in Sydney.

2009

  Commercial share (%)1 Non-commercial share
(%)1
Seven Nine Ten Total ABC SBS Total
Metropolitan markets
Sydney 27.2 26.6 21.3 75.1 18.7 6.2 24.9
Melbourne 27.6 27.5 23.3 78.4 15.8 5.9 21.7
Brisbane 28.6 28.7 21.1 78.4 16.0 5.7 21.7
Adelaide 28.8 24.9 24.0 77.7 16.7 5.5 22.2
Perth 29.7 22.9 23.3 75.9 18.2 5.9 24.1
5-market average 28.4 26.1 22.6 77.1 17.1 5.8 22.9

Source: OzTAM.

Notes:
Figures may not total exactly due to rounding.
Figures are percentage shares of free-to-air viewing (all people), excluding subscription television, videos and out-of-market stations.
Any comparison of data before and after January 2001 should take into account that a different audience measurement system has applied since that date.
1. Figures represent network aggregates. They include all viewing to the broadcasters’ primary channel as well as SD and HD channels. Includes ABC2 (ABC) from 1 June 2008; ONE (Ten) from 12 April 2009; GO! (Nine) and SBS TWO (SBS) from 28 June 2009; and 7TWO (Seven) from 1 November 2009.

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2008

  Commercial share (%) Non-commercial share
(%)
Seven Nine Ten Total ABC SBS Total
Metropolitan markets
Sydney 29.2 27.2 19.5 75.9 18.0 6.1 24.1
Melbourne 28.9 26.5 22.0 77.4 17.1 5.5 22.6
Brisbane 29.5 28.3 19.4 77.2 17.2 5.6 22.8
Adelaide 29.3 26.6 22.0 77.9 16.7 5.4 22.1
Perth 32.4 24.1 21.3 77.8 17.5 4.8 22.3
5-market average 29.5 26.7 20.7 76.9 17.4 5.6 23.0

Source: OzTAM.

Notes:
Figures may not total exactly due to rounding.
Figures are percentage shares of free-to-air viewing (all people), excluding subscription television, videos and out-of-market stations.
Any comparison of data before and after January 2001 should take into account that a different audience measurement system has applied since that date.
1. Prior to June 2008, share for ABC is based on ABC1 only; from 1 June 2008 it is based on ABC1 and ABC2.

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2007

  Commercial share (%) Non-commercial share
(%)
Seven Nine Ten Total ABC SBS Total
Metropolitan markets
Sydney 28.8 27.7 19.9 76.4 17.5 6.0 23.5
Melbourne 28.6 27.1 22.4 78.1 16.4 5.5 21.9
Brisbane 28.6 28.1 21.4 78.1 16.5 5.4 21.9
Adelaide 28.9 26.3 24.3 79.5 15.5 4.9 20.4
Perth 31.5 23.5 23.3 78.3 16.7 5.0 21.7
5-market average 29.1 26.9 21.9 77.9 16.7 5.5 22.2

Source: OzTAM.

Notes:
Figures may not total exactly due to rounding.
Figures are percentage shares of free-to-air viewing (all people), excluding subscription television, videos and out-of-market stations.
Any comparison of data before and after January 2001 should take into account that a different audience measurement system has applied since that date.

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2006

  Commercial share (%) Non-commercial share
(%)
Seven Nine Ten Total ABC SBS Total
Metropolitan markets
Sydney 27.9 29.7 20.6 78.2 16.0 5.9 21.9
Melbourne 27.3 30.3 22.7 80.3 14.6 5.1 19.7
Brisbane 27.7 30.3 21.3 79.3 15.1 5.6 20.7
Adelaide 26.5 28.3 25.7 80.5 14.8 4.7 19.5
Perth 30.5 24.4 23.3 78.2 16.5 5.3 21.8
5-market average 27.8 29.2 22.2 79.2 15.3 5.4 20.7

Source: OzTAM.

Notes:
Figures may not total exactly due to rounding.
Figures are percentage shares of free-to-air viewing (all people), excluding subscription television, videos and out-of-market stations.
Any comparison of data before and after January 2001 should take into account that a different audience measurement system has applied since that date.

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2005

  Commercial share (%) Non-commercial share
(%)
Seven Nine Ten Total ABC SBS Total
Metropolitan markets
Sydney 27.9 29.4 20.6 77.9 15.7 6.4 22.1
Melbourne 26.2 30.0 22.0 78.2 15.7 6.1 21.8
Brisbane 26.9 30.7 21.5 79.1 14.9 6.0 20.9
Adelaide 25.8 28.9 24.1 78.8 15.3 5.9 21.2
Perth 28.8 25.2 22.8 76.8 17.0 6.1 23.1
5-market average 27.1 29.2 21.9 78.2 15.7 6.1 21.8

Source: OzTAM.

Notes:
Figures may not total exactly due to rounding.
Figures are percentage shares of free-to-air viewing (all people), excluding subscription television, videos and out-of-market stations.
Any comparison of data before and after January 2001 should take into account that a different audience measurement system has applied since that date.

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2004

  Commercial share (%) Non-commercial share
(%)
Seven Nine Ten Total ABC SBS Total
Metropolitan markets
Sydney 25.5 30.0 23.1 78.6 16.5 4.9 21.4
Melbourne 23.7 31.2 23.9 78.8 16.9 4.4 21.3
Brisbane 24.5 31.5 23.4 79.4 16.2 4.4 20.6
Adelaide 25.1 28.4 25.4 78.9 16.8 4.3 21.1
Perth 26.6 25.7 24.2 76.5 18.7 4.8 23.5
5-market average 24.9 29.9 23.8 78.6 16.9 4.6 21.5

Source: OzTAM.

Notes:
Figures may not total exactly due to rounding.
Figures are percentage shares of free-to-air viewing (all people), excluding subscription television, videos and out-of-market stations.
Any comparison of data before and after January 2001 should take into account that a different audience measurement system has applied since that date.

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2003

  Commercial share (%) Non-commercial share
(%)
Seven Nine Ten Total ABC SBS Total
Metropolitan markets  
Sydney 25.7 31.3 22.7 79.7 15.5 4.8 20.3
Melbourne 24.1 32.6 23.9 80.6 16.1 4.2 20.3
Brisbane 26.0 32.9 22.5 81.4 14.3 4.3 18.6
Adelaide 26.5 29.2 24.3 80.0 15.6 4.4 20.0
Perth 27.6 26.5 24.6 78.7 16.3 5.0 21.3
5-market average 25.6 31.2 23.2 80.0 15.6 4.5 20.1

Source: OzTAM.

Notes:
Figures may not total exactly due to rounding.
Figures are percentage shares of free-to-air viewing (all people), excluding subscription television, videos and out-of-market stations.
Any comparison of data before and after January 2001 should take into account that a different audience measurement system has applied since that date.

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2002

  Commercial share (%) Non-commercial share
(%)
Seven Nine Ten Total ABC SBS Total
Metropolitan markets  
Sydney 25.6 30.9 22.7 79.2 15.45 5.3 20.7
Melbourne 25.6 30.9 22.8 79.3 16.2 4.4 20.6
Brisbane 26.6 32.9 21.8 81.3 13.9 4.8 18.7
Adelaide 27.9 28.5 24.3 80.7 15.0 4.3 19.3
Perth 28.4 24.9 24.5 77.8 16.6 5.6 22.2
5-market average 26.4 30.3 23.0 79.7 15.5 4.9 20.4

Source: OzTAM.

Notes:
Figures may not total exactly due to rounding.
Figures are percentage shares of free-to-air viewing (all people), excluding subscription television, videos and out-of-market stations.
Any comparison of data before and after January 2001 should take into account that a different audience measurement system has applied since that date.

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2001

  Commercial share (%) Non-commercial share
(%)
Seven Nine Ten Total ABC SBS Total
Metropolitan markets  
Sydney 27.7 31.2 21.3 80.2 14.9 4.9 19.8
Melbourne 29.6 31.0 21.4 82.0 13.1 4.9 18.0
Brisbane 28.9 33.6 20.4 82.9 13.3 3.9 17.2
Adelaide 31.4 28.8 21.9 82.1 14.0 3.9 17.9
Perth 32.5 25.6 22.0 80.1 15.2 4.7 19.9
5-market average 30.0 30.4 21.4 81.5 14.1 4.5 18.6

Source: OzTAM.

Notes:
Figures may not total exactly due to rounding.
Figures are percentage shares of free-to-air viewing (all people), excluding subscription television, videos and out-of-market stations.
Any comparison of data before and after January 2001 should take into account that a different audience measurement system has applied since that date.

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2000

  Commercial share (%) Non-commercial share
(%)
Seven Nine Ten Total ABC SBS Total
Metropolitan markets  
Sydney 31.3 30.8 18.6 80.7 15.8 3.5 19.3
Melbourne 32.0 32.1 19.2 83.3 13.7 3.1 16.8
Brisbane 31.8 31.5 17.4 80.7 15.6 3.7 19.3
Adelaide 33.7 32.1 18.0 83.8 13.0 3.2 16.2
Perth 34.5 27.1 18.8 80.4 16.0 3.6 19.6
5-market average 32.7 30.7 18.4 81.8 14.8 3.4 18.2
Aggregated regional markets  
Queensland 32.4 32.4 18.1 82.9 13.1 4.0 17.1
Northern NSW 27.3 36.2 15.3 78.8 17.3 4.0 21.3
Southern NSW 31.8 32.0 18.6 82.4 14.4 3.2 17.6
Victoria 34.1 36.1 15.4 85.6 12.2 2.2 14.4
Tasmania 46.71 33.2 46.71 79.9 16.8 3.2 20.0

Source: ACNielsen, Australian TV Trends 2001.

Notes:
Figures may not total exactly due to rounding.
Figures are percentage shares of free-to-air viewing (all people), excluding subscription television, videos and out-of-market stations; figures include Olympics.
1. In Tasmania there are only two commercial services, one of which, Southern Cross, carries programming from both the Seven and Ten networks.

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