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nUMBER OF video RELEASES AND AUSTRALIAN SHARE

DVD, VHS and Blu-ray, 2000–2019

Next update June 2021

In 2009, there was a sharp increase in the number of video releases, rising 44 per cent to 6,664 in 2009 from 4,616 in 2008. This marked the greatest number of video releases since the 2004 peak of 7,040 due, in part, to 20th Century Fox re-releasing a number of films on DVD and Blu-ray to mark the company’s 75th anniversary. Notably, the number of Blu-ray releases, at 614, was more than double the previous year.

Since the peak in 2009, the number of DVD releases has consistently dropped year on year. While Blu-ray releases have steadily increased across the same period, 2014 marked the first year to show a decline in this format.

The share of Australian DVD and Blu-ray releases has slowly increased since around 2010, however actual figures have remained relatively constant and increases in share can be attributed to an overall diminishing market.

The emerging high-definition Blu-ray format was included for the first time in 2006, and has grown from less than 1 per cent of all titles released annually to approximately 32 per cent. The proportion of Australian titles released on Blu-ray was 19 per cent in 2018, slightly above the nine-year average of 15 per cent.

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