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Berlinale

Germany | Features

Start:
End:
15 February 2018
23 February 2018

The European Film Market (EFM) runs for nine days as part of the Berlin International Film Festival. As the first major film market of the year, it is a magnet for international industry professionals, and is seen as a barometer for the upcoming year in film.

Background

The EFM is the business centre of the festival, taking place in the renaissance exhibition hall of the Martin-Gropius-Bau (MGB), and in the official second location at the EFM Marriott offices and stands in the Marriott Hotel, both close to the festival headquarters.

Each year, producers, distributors, buyers and sales agents converge at the EFM, a framework for sales and trade for the film industry.  The EFM is open only to producers, distributors, exhibitors, exporters and importers of films, as well as professionals active in the areas of video and television sales and acquisitions.

Running alongside the EFM is the Berlinale Co-production Market targeted at producers, film financiers, and broadcasting representatives, as well as at distributors and world sales agents who are interested in international co-productions.

Apply for International Marketing Support: Markets

Screen Australia is offering marketing support for producers to attend next year’s European Film Market (EFM).

Producers wishing to attend EFM to advance their projects in development can apply to Screen Australia for up to $5,000 towards the cost of attending.

This year Screen Australia is looking in particular for emerging producers who have a track record of recent success with their first projects.

Selection is by a competitive assessment process. Producers must demonstrate the suitability of their slate for this event as well as articulate a specific marketing strategy for the EFM, which will be considered alongside their credits and industry experience.

The deadline for applications is 5pm Friday 1 December 2017.

Find more information, funding guidelines and eligibility criteria here.

Attendee tips

Accreditation

All applicants who wish to receive accreditation must do so via the EFM Registration website. Persons under the age of 18 are not eligible for accreditation and registration. Accreditation/registration enquiries are only processed during the official registration period. Deadlines are published on the websites of the Berlinale and the EFM.

Companies have to include a short company profile and a list with the names and functions of the representatives who wish to attend the festival. In order to register, all applicants must show proof of active professional work in the film industry by pointing to an up-to-date website or uploading supporting documents.

Once the registration process has been completed, you will receive correspondence informing you where, when and how you can pick up your festival badge. At the same time you will receive your confirmation of registration. A processing fee is to be paid (by cash or credit card) when you pick up the festival badge in Berlin.

There are early bird rates available and details of the deadlines and fees are on the EFM website.

In order to participate at the EFM, you must be registered with one of the following badges: Market Badge with a Festival Accreditation, an EFM Screening Pass or a Festival Accreditation. Holders of these are given priority access to the MGB.

Further information can be found here.

from attendees

  • "The EFM has the advantage of being held in a building – the Martin-Gropius-Bau – which is well separated from the central activities of the Berlin Film Festival. There is a 'hothouse' atmosphere at the Martin Gropius Bau, contributed to mainly by sales agents and distributors selling and buying existing product. This makes it very hard to get their attention when trying to talk about financing new product."
  • "EFM is very much a market of immense opportunity for co-productions, especially for Europe-centric projects. Planning ahead and understanding opportunities for your projects in terms of the array of European film incentives and co-producers/buyers is essential to make the most of attendance."
Disclaimer:
This information is to be used as a guide only and is of a general nature. Screen Australia has undertaken all reasonable measures to ensure its accuracy and specifically disclaims any liability, loss or risk, personal or otherwise, which is incurred as a consequence, directly or indirectly of the use and application of any of the contents. Exact registration details are available on the market website.